Student Marketing with StreetPR

Why Target the Student Market?

Targeting the UK student market during the Freshers period allows brands to build lifetime loyalty with students who are forming new habits and routines. Freshers Week sees over 2.8 million UK students moving into university campuses, making it the largest youth convergence of the year.

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+44 (0)20 3598 1206

About Us

Market Insights & Consumer Trends

Student Population: 2.86 million university students in the UK as of 2023, representing 4.2% of the population.
Spending Power: Students spend an average of £1,078 per month on living expenses, with £496 per month from maintenance loans, highlighting both opportunity and budget constraints.
Early Adopters: Students rapidly adopt new products and services, shaping trends in food & beverage, fintech, tech, and wellness.
Data Capture Value: Over 56% of students earn via part-time jobs, increasing their engagement with brands that offer real value and incentives.

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+44 (0)20 3598 1206

Unmatched Reach

Our Unique Advantage

Our unique position gives you the best of both worlds—deep local insight and national scale. From our exclusive in-house London network to trusted partnerships across the UK, we activate campaigns where students actually are.

Direct London Network:

As part of the same ownership group as StreetPR, we leverage our in-house London student network—built from years of running top student events and partnerships—to deliver hyper-local activations that no other agency can replicate.

To find out how we can support your next campaign, call us on 020 8038 3151.

National Aligned Network:

Beyond London, we partner with a curated group of independent student event organisers across the UK, granting us access to thousands of additional students at Freshers Fairs, move‑ins, and campus events—ensuring true nationwide reach with a grassroots touch.

To learn more about activating students across the UK, call us on 020 8038 3151.

Exclusive Database:

Over 80,000 active students via our Student Event Tickets partnership.

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Integrated Campaigns:

Seamlessly combine on-campus, digital, and social engagement for maximum impact.

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Our Services

Full-Service Campaigns That Connect, Convert & Stick

With 20+ years in youth marketing and a direct line to 80,000+ students, we deliver fully managed, insight-driven campaigns that engage at every touchpoint.

+44 (0)20 3598 1206

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Leaflet & Poster Distribution

Targeted flyer and poster drops in student accommodations, cafes, and libraries.
Strategic route planning to maximise reach and engagement.
Tracking and reporting on distribution effectiveness.

Guerrilla Marketing & Street Teams

High-impact campus guerrilla activations (flash mobs, pop-up sampling).
Street team-led poster and flyer distribution in key student hubs.
Wild posting and digital OOH on campus.

Product Sampling

On-campus distribution and welcome pack inclusions for FMCG, tech, wellness, and more.
Peer-to-peer ambassador networks for grassroots seeding.
Subscription trial offers and sample-to-purchase pathways.

Freshers Fair Staffing & Production

Fully managed booths, professional ambassadors, branded environments, and sampling.
Integrated AV and interactive installations (photo walls, livestream stations).
Sustainability-focused materials and eco-friendly giveaways.

Call us on +44 (0)20 3598 1206 to get started.

Move-In Day Campaigns

Halls of residence sampling and focused, high-engagement activations.
Welcome team ambassadors to assist and upsell relevant brand offerings.
Referral reward schemes for on-site sign-ups.

Call +44 (0)20 3598 1206 to boost your campus activations today.

Student Data Capture

GDPR-compliant sign-ups via incentives, competitions, and digital engagement.
Integration with CRM for real-time lead scoring and segmentation.
Customized in-campus campaigns (surveys, focus groups) for market research.

Welcome Packs

Branded inclusions distributed nationwide, starting from £1,000, to cement brand recall.
Co-branded pack partnerships (e.g., meal kits, student subscription boxes).
Data-tracked QR codes or NFC tags for digital engagement metrics.

Event Organisation

Custom events, logistics, staffing, and targeted promotion through our student network.
Virtual campus activations and hybrid event support (live-streaming, virtual booths).
Themed & segmented events (e.g., wellness fairs, tech showcases).

Get in touch on +44 (0)20 3598 1206 to plan your next student event.

Event Sponsorship

National tours, local university events, integrated branding, and credibility-building.
Sponsored content within Student Event Tickets communications (emails, app push).
Partnerships with student societies and clubs for niche targeting.

Speak to our team on +44 (0)20 3598 1206 to book your student tour or campaign.

Pop-up Retail & Merchandise

Short-term pop-up shops and on-campus retail experiences.
Branded merchandise design, sourcing, and distribution.
On-site sales support with trained staff and POS systems.

Digital & Social Add-Ons

Influencer collaborations, geo-targeted ads, and custom landing pages.
Student-hosted livestreams and takeovers on social platforms.
Sponsored campus digital media (website banners, newsletter slots).

Student Ambassador Programme

Recruitment, training, and management of on-campus brand ambassadors.
KPI-driven campus teams to amplify brand messaging peer-to-peer.
Incentives and recognition schemes to boost ambassador performance.

Analytics & Campaign Reporting

Comprehensive post-campaign metrics, including reach, engagement, and ROI.
Real-time dashboards with student uptake and lead data.
Recommendations for optimisation and next steps based on insights.

Experiential Tech & Innovation

AR/VR campus activations and gamified experiences.
Interactive product demos using mobile or wearable tech.
Hackathons, challenges, and co-creation workshops to engage tech-savvy students.

Sustainability & CSR Campaigns