The sun is out, the streets are buzzing, and it’s been a busy May for us so far at StreetPR. From product sampling and app launches to mascots, we’ve been out connecting brands with people in fun, memorable ways. Here’s a look at what we’ve been up to.
Más+: Nationwide Sampling Campaign Kicks Off
Last weekend, we were targeting football fans nearby to the Emirates Stadium at the beginning of a 3-month campaign with Más+ hydration drinks. Our teams will be across 10 cities this summer to keep the nation hydrated with the official UK launch of the electrolyte drink.
Angus Steakhouse: Leafleting & Mascot Activation
On a bustling weekend on Oxford Street, our cow mascot was out promoting Angus Steakhouse. Positioned close to the brand-new IKEA store, our team handed out leaflets which gave passersby the chance to save on their meal. The result was a fun activation that saw crowds heading straight from flat-packed furniture to flame-grilled steaks.
Wisp: App Launch Campaign Across London
To mark the launch of Wisp—a new dating app promising simpler, smarter connections—our teams hit high-footfall areas across London in branded clothing. Targeting commuter hotspots, we distributed leaflets with QR codes, helping passersby download on the go.
Flying Goose: Sampling at Wing Fest in Derby
What’s better than wings? Wings with sriracha. Our team worked with popular sauce company; Flying Goose at Wing Fest Derby, helping with the running of the stand, distributing samples, and operating a live action prize game.
AEG Presents: Festival Poster Campaign with Kessel Runners
AEG Presents is turning up the volume this summer—and we’ve been helping spread the word. Our team at Kessel Runners have been putting up posters and flyers across London’s record stores and hotspots to promote upcoming festivals and gigs; a street-level approach to reach real music fans, right where they are.
Looking ahead to June…
Summer is the perfect time to run an outdoor activation to get your product in the hands of customers. Whether you’re opening a new store, have an upcoming event or need a high-visibility brand activation, we’re ready to help bring it to life.
Get in touch now to book your next campaign.
Dates to look out for in June:
- June: Pride Month
- Sunday 15th June: Father’s Day
- Wednesday 18th – 22nd June: Taste of London
- Friday 27th – 29th June: BST Hyde Park
- Monday 30th June: Wimbledon