Spring is here, and with it comes a season of high-energy activations and impactful street marketing. Over the past month, we’ve been on the ground, making sure our clients get maximum exposure in exciting and creative ways. From a high-profile collaboration with MrBeast to nationwide brand sampling, here’s what we’ve been up to!
Feastables x MrBeast: 86,000 Chocolate Bars Distributed
When one of the biggest YouTubers in the world launches a product, it needs to make waves. Teaming up with Feastables, the branded bus hit the streets of London, and we handed out delicious chocolate bars, to buzzing crowds. With strategic placements around the city and a huge presence at Wembley for the sold-out Sidemen vs YouTube match, we made sure the Feastables brand was in everyone’s hands (and mouths!).
Lorenzo Kid: Leafleting & QR Code Engagement
For rising YouTube star Lorenzo Kid, our team took to the streets with an interactive leafleting campaign designed to engage families. Handing out branded balloons to kids and leaflets to parents, we encouraged them to scan a QR code leading to Lorenzo Kid’s channel—where they could enter to win exciting prizes. This fun and effective activation drove digital engagement while creating a memorable in-person experience.
Original Source: A Fresh New Sampling Campaign
What better way to introduce people to a product than by letting them experience it firsthand? In collaboration with Original Source, we hit the streets with mini samples of their refreshing and invigorating shower gel. The campaign was a sensory success, putting the brand directly into the hands of consumers and creating a lasting impression.
AEG: Upcoming Festival Promotions
To amplify excitement for upcoming AEG events, we distributed branded tote bags filled with flyers and a special chance to win tickets. Our teams hit high-footfall areas, ensuring maximum reach and engagement. This strategic approach not only boosted brand awareness but also drove significant interest in AEG’s highly anticipated music events.
Looking ahead for April…
With longer days and bustling streets, now is the time to plan your next high-impact campaign. Whether it’s festival season promotions, product sampling, or large-scale activations, we’ve got you covered.
Get in touch today to book your next activation.
Dates to look out for in April:
- Sunday 30th March; Mother’s Day
- Monday 31st March; British Summer Time Begins
- Tuesday 1st April; April Fool’s Day
- Friday 18th April; Good Friday
- Monday 21st April; Easter Monday
- Tuesday 22nd April; Earth Day
- Wednesday 23rd April; St George’s Day