Another month, another wave of campaigns hitting the streets! April brought with it longer days and bigger opportunities to connect brands with people in fresh, high-impact ways. From bold chalk paint activations to targeted flyering for app launches, here’s a look at what StreetPR has been up to.
Aventum Group: Chalk Paint Activation for ‘Power of You’
To promote Aventum Group’s flagship event, ‘Power of You’ at Old Billingsgate, we took to the pavements with a creative chalk paint campaign. Strategically placed designs across busy London streets directed foot traffic and generated buzz, helping to make the event unmissable. A bold and memorable way to bring awareness to an empowering event!
Faber: Sampling Campaign for ‘John & Paul: A Love Strong in Songs’
To promote Faber’s moving new title, John & Paul: A Love Strong in Songs, our brand ambassadors took to the streets to distribute beautifully designed chapter samples. Targeting key cultural and high-footfall locations in London, we helped music lovers and curious readers alike connect with the story—one page at a time. A perfect harmony of literature and street marketing.
Riverford: Organic Food Sampling
To showcase Riverford’s fresh, organic produce, our teams distributed sample boxes directly to consumers in high-traffic London locations. Designed to spark curiosity and drive brand engagement, the campaign helped introduce new audiences to Riverford’s ethical food offering—straight from the farm to the street.
Looking ahead for May…
With longer days and bustling streets, now is the time to plan your next high-impact campaign. Whether it’s festival season promotions, product sampling, or large-scale activations, we’ve got you covered.
Get in touch today to book your next activation.
Dates to look out for in May:
- Monday 5th May: Early May Bank Holiday
- Tuesday 20th – Saturday 24th May: Chelsea Flower Show
- Sunday 25th May: FA Cup Final
- Monday 26th May: Spring Bank Holiday